Shot reverse shot

A shot reverse shot is a film technique which serves the purpose to de-emphasise the transitions of the shot as much as possible. A typical shot reverse shot example would be two characters (A & B) having a conversation and the camera constantly switching from character A and character B. Typically, character A would be talking to character B (who would be off-screen) and this role would then switch so that the camera is filming character B whilst character A is off-screen. This allows the audience to assume that the characters are looking at each other. This in turn not only creates a steady flow of conversation it also removes the need for a split screen.

Below is an example of a shot-reverse-shot. This image was taken from Google Images.